Stena Line has realigned its NI freight services to better reflect market demand created by Brexit related trade distortions.
To accommodate this change in demand, Stena Line has redeployed its larger Stena Foreteller ship to the Belfast-Birkenhead (Liverpool) route adding a much needed additional 13 per cent freight capacity.
Freight routes between Britain and ROI have witnessed a decline of up to 25 per cent while trade routes into Northern Ireland from Britain have seen month on month increases caused in the main by the impact of Brexit.
Paul Grant, Stena Line Trade Director (Irish Sea) commented:
“We are seeing a prolonged distortion of the market in terms of the preferred freight routes between Britain and the island of Ireland. This presents an ongoing challenge for the entire logistics industry to keep pace with shifting demand and preferences.
“As the largest ferry network operator on the Irish Sea, providing ten ships and five routes between Britain and the island of Ireland, Stena Line is uniquely placed to respond quickly to changing customer demands which is why we have redeployed the Stena Foreteller to operate on the Belfast-Liverpool service. We now have seven ships dedicated to our Belfast hub.”
The popularity of the Belfast-Liverpool freight service continues to grow which is why Stena took the decision two years ago to invest in the route by increasing capacity (at the time) by 25 per cent with the introduction of two brand new e-Flexer vessels.
Despite that upweighting, demand continues to grow, hence the recent additional capacity adjustment in the form of Stena Foreteller.
It remains to be seen to what extent the current market distortions will become a permanent feature of trade between Britain and the island of Ireland.