Viking Glory was designed to rejuvenate the cruise experience on the Baltic Sea and offer experiences for all passengers.
In the two years that the vessel has been in service , Viking Line’s flagship has fulfilled its promise and drawn praise from passengers. The crew already know what passengers especially like on board the vessel.
Viking Glory was christened with champagne and cast off for the first time from Turku harbour on course for Mariehamn and Stockholm on 1 March 2022.
Two years, 1,420 sailings and 2,057,000 passengers later, Viking Line’s major 225 million euro investment has turned out to be a success from both its passengers’ and the company’s perspective.
Together with Viking Grace, Viking Glory dominates the Turku–Stockholm route, with a market share of more than 70 per cent, and has also got new target groups to take a cruise.
Among other developments, the new vessel has attracted far more Swedish passengers to the route and is also a popular vessel for conferences.
“We designed Viking Glory to give people an experience for all the senses: views of the archipelago virtually pour in through the large windows, out on the deck there are lovely sun terraces, the restaurants serve the best food on the Baltic Sea, and wonderful, specially made mattresses await in the cabins,” says Johanna Boijer-Svahnström, Senior Vice President of Corporate Communications at Viking Line.
“Key parts of the concept for our climate-smart flagship are to offer our passengers a lot to choose from and to invest in wellness. This has met the expectations of increasingly quality-conscious and demanding customers extremely well. Finns today are prepared to invest in quality, even luxury. Glory’s popularity played an important role in our record earnings for last year.”
At Viking Line, people have noticed the change in passenger expectations for their cruise experience so the new vessel was equipped with more cabins with windows and double beds.
“The best cabins and suites on Viking Glory are booked well in advance and are always the ones to sell out first. The top-quality specially made mattresses in our cabins are so wonderful to sleep on that we’re asked all the time where people can buy them,” says Stig Pernell, intendant on Viking Glory.
